About Us

The only instant and fully analog photography store in Russia!
We have been working since 2011 and are well versed in the products we sell.

You can buy your first film camera from us and get really high-quality consultation on all cameras, because we have a specific product and we specialize in this.

And also purchase cassettes on a polaroid, buy an old polaroid or a new generation polaroid.

And of course, film, photo albums and many more interesting accessories from the world of photography.

We are also the most important brands Polaroid Originals and Lomography in Russia - if speaking more complicated - (Distributors)

Polaroid Originals is the new Polaroid brand dedicated to analogue instant photography in its original format.

IMPOSSIBLE (The-impossible-project), since 2018 Polaroid Originals is a project for fans of the Polaroid brand, lovers of vintage entertainment, photographers and artists who are in search of new tools for self-realization. This is a successful attempt to create the impossible - the Renaissance of instant photography.

The project was located in the Dutch town of Ainshead, in the building of the former European branch of the company.